Make Bedtime a Breeze

Discover safe, effective, melatonin-free sleep help for your little one.

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Science-backed sleep help for your little buddy

Approved by pediatricians

Formulated by experts. We've worked closely with pediatricians to create products with efficacy, science, and safety at heart.

Each of our formulas includes high-quality, ethically sourced and natural ingredients that are proven to work. We never use GMOs, parabens, sulphates, synthetic colors, or melatonin.

Our rigorously tested products are developed based on infant sleep science to encourage restful zzz's — the ideal complement to a good sleep routine.

We believe every child has the right to get the healthy sleep they need to thrive. That's why we donate a portion of every purchase to our charity partner Pajama Program to support children in need.

Approved by pediatricians

Formulated by experts. We've worked closely with pediatricians to create products with efficacy, science, and safety at heart.

Natural ingredients, proven results

Each of our formulas includes high-quality, ethically sourced and natural ingredients that are proven to work. We never use GMOs, parabens, sulphates, synthetic colors, or melatonin.

Rooted in sleep science

Our rigorously tested products are developed based on infant sleep science to encourage restful zzz's — the ideal complement to a good sleep routine.

You shop, we give

We believe every child has the right to get the healthy sleep they need to thrive. That's why we donate a portion of every purchase to our charity partner Pajama Program to support children in need.

New Sleepy Essentials

  • 10/10

    Parents agree our wash & lotion are gentle on their child's sensitive skin

  • 10/10

    Parents agree they would use this everyday as part of their bedtime routine

  • 9/10

    Parents love the NaturalSnooze blend fragrance

  • 8/10

    Parents said their child woke up happier and more refreshed

What parents
are saying

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Zzz's you can trust

We are a children's sleep solutions brand with science, efficacy, and safety at heart. Our formulas are developed in collaboration with scientific experts, and are clinically tested and approved by both dermatologists and pediatricians.

We use high-quality, naturally derived ingredients — steering clear of GMOs, dyes, parabens, silicones, sulphates, petrolatum, and synthetic colors.

We never use melatonin.

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OUR PURPOSE

We champion sleep and its unique role for healthy early childhood development.

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SCIENCE AT HEART

We understand the power of routine. Science says good routines leads to better sleep for children. With science in mind, we designed a bedtime routine for real families.

MORE ABOUT OUR SCIENCE

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